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Caterers favour Liberal Democrats

A poll of 1300 jobseekers, undertaken on behalf of, following the third and final Prime Ministerial debate, showed that support for the main parties varied significantly according to the sector in which individuals were seeking employment. While overall voting intentions of those seeking employment mirror those of mainstream pollsters, analysis by job sector reveals some interesting patterns.

Support for the Liberal Democrats is highest amongst those seeking employment in education and catering and they come out top in five of the nine categories. The remaining four categories are shared between the Conservatives and Labour, with the Conservatives coming top in construction and finance sectors, while Labour take top spot in health and transport.

Public Sector jobseekers voting intentions

Political party/employment sector Public Sector Services Education Health
Conservative Party 30.36% 11.86% 21.74%
Labour Party 16.07% 33.90% 39.13%
Liberal Democrats 37.50% 40.68% 21.74%
Other parties 16.07% 13.56% 17.39%
Undecided 5.36% 1.69% 2.17%

Private sector employees voting intentions

Political party/ employment sector Financial Catering Constr-
IT HR and Recruit-
Transport, Logistics
Conservative Party 34.45% 22.22% 35.37% 27.59% 33.80% 20.00%
Labour Party 27.93% 13.33% 18.29% 15.52% 17.70% 28.89%
Liberal Democrats 21.95% 40.00% 19.51% 37.93% 38.11% 11.11%
Other parties 15.67% 24.45% 26.83% 18.96% 10.39% 40%
Undecided 4.39% 6.67% 4.88% 5.17% 4.23% 4.44%

John Salt, website director at says of the research:

“Since the final debate it is clear that the vast majority of those looking for jobs in catering and hospitality have decided who they are going to vote for and by quite a margin they have decided that the Liberal Democrats is the party for them.

“Catering and hospitality jobseekers seem to believe that the Liberal Democrats’ policies are not only the best in terms of turning the economy around, essential in an industry so cyclically affected, but also the most equitable, crucial for a sector that has amongst the lowest wages. What is most startling is the number of those in the catering industry who chose parties other than Conservative and Labour.”

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